Pocket Social App
Easiest event app to build a community and bring like-minded people together.
INTRODUCTION
I am a big proponent of attending meet ups, conferences, industry, lunch–and–learns for networking, learning new trends, building a help network. And when I was approached to design/build “a product that would bring like minded people together and a simple way for people to host events and share skills”; I was mentally onboard before the initial concept pitch ended.
DEFINING THE PROBLEM
An abstract idea, was there between between me, our director, company investors. We all wanted an app that brought like minded people together.
We all wanted to create an app that allowed anyone to create an event on their phone and share it with their friends or invite anyone. We wanted to empower hosts to also be able to charge event attendees if they wanted.
Product Positioning

USER RESEARCH
Being a regular Meetup user, I was able to tap into Meetup event organizer circle and attendee circle to find out their gripes with the organizing events and attending an event.
Two user groups
- Organizers
- Attendees
And we also did some quantitative surveys online
- SurveyMonkey
- Typeform
PRODUCT CONCEPTS
After the in-person interviews and user surveys we had a pretty good idea of the things that our product needed to have for both organizers and attendees.
INFORMATION ARCHITECTURE
We started off building our app with a Card Sorting test with a group of 10 people (a mix of both Android and Apple users)
INTERACTIVE WIREFRAMES
We did paper prototyping before we began anything digital. This gave us rough idea of button placement and button copy. Not surprisingly our results were similar to some of the current event apps.
And I have a habit of building detailed interactive wireframes with every piece on copy that a UI would need.
Creating events userflow
Editing Events Userflow
Searching Events userflow
Searching Events Userflow 2
LIVE APP
This screen capture is after the app was released and in the App iTunes store.
The Team
Steven D. – Project Director
Akshay Chauhan – Lead UX Designer
Fumie W. – UX Designer
Mac P. – Lead iOS developer
Miky – Backend Developer
Available on iOS and Android
Simple social event creation app ever made, made possible by amazing team of designers and developers.